Marketing and IT Must Stop Battling Each Other and Start Collaborating

Brand Management

[vc_row][vc_column][vc_column_text]A total of 81% of CEOs in top-performing companies are now actively using IT to achieve business strategy. That statistic from professional services provider PwC’s Digital IQ study demonstrates a significant gear-change in the way IT is being deployed at a strategic level in today’s high-flying businesses. We at Brandworkz have also become aware of…