Digital Asset ManagementEffortless: Managing Digital Assets The Brandworkz WayApril 29, 2016Neil MonahanYour digital assets have never been more essential to your business. Customers expect to interact with your brand through multiple…
Brand Experience60 Second Showcase – How do you deliver a consistent brand experience?April 18, 2016Neil MonahanMarketing has changed. Customers are now taking control and are looking for a consistent brand experience. In the latest in…
Brand ManagementA course of digital treatmentApril 6, 2016Neil MonahanHow to innovate in healthcare marketing while remaining compliant Every marketer is focussed on innovation. We exploit new digital marketing…
Brand ExperienceSix secrets of delivering a positive customer experienceApril 5, 2016Neil MonahanThe voice of the consumer has never been so powerful. Social media and online reviewing have given customers and their…
Digital Asset ManagementSlideShare: The Five DAM Essentials in 2016March 23, 2016Neil MonahanThere are some who claim that innovation is dead within the brand asset management and digital asset management industry. At…
Finance & InsuranceDoes branding matter in financial services?March 17, 2016Neil MonahanHere’s a sobering fact: the British public currently rates the financial services industry at the very bottom of the heap…
Brand ManagementWhat does it take to be Brandworkz Head of Product Management?March 14, 2016Neil MonahanIn the world of technology, it takes an enormous amount of effort to build a product that people enjoy using.…
EventsBrand Experience and the Customer Perspective: A review of the CIM Brand Health SummitMarch 3, 2016Neil MonahanThe CIM Brand Health Summit held yesterday must be up there with one of the most interesting and high quality…
EventsA successful Brandworkz User Group meetingFebruary 12, 2016Neil MonahanWe held our first Brandworkz User Group meeting of 2016 on Wednesday and Thursday this week. We were delighted to host our…
Brand ManagementPowered by PatientsJanuary 26, 2016Neil MonahanBringing the principles of customer engagement to the healthcare industry Two things we all know already… Under increasing competitive pressure,…