Brands made from recycled materials. A lesson in brand management.
Just as we thought we were facing the demise of the high street, a number of large fashion retailers are…
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Brandworkz launches Showcase module at TFM&A 2013
Brandworkz, the specialist provider of brand management software and digital asset management is to launch its latest Showcase module, at…
Brandworkz Christmas Party 2012
The team from brand management software provider Brandworkz were treated to a Christmas outing with a difference last week. We…
Wolff Olins blog about Brandworkz Brand Asset Management System
Brandworkz USA VP Thomas Aabo recently had a meeting with Wolff Olins in their New York office to show them…
Brandworkz Releases its Latest Software Version 5.1
Brand management software company, Brandworkz, has announced the release of its version 5.1. The new release includes functionality for hierarchical…
Another successful Users Group Meeting!
Brandworkz hosted another successful Users Group Meeting at the office this week. Our clients came along to meet other users,…
Brandworkz made it into Shortlist Magazine
Brandworkz was mentioned in this week’s edition of Shortlist Magazine, a men’s lifestyle magazine. This week Brandworkz Brand Asset…
Building A Global Brand using Brand and Marketing Asset Management Software
Brant Long, Global Brand Director at property consultancy Jones Lang LaSalle discusses building a global brand from a decentralised business…
Four Lessons on Avoiding a Brand Management Nightmare
Clothing and food retailer Marks & Spencer (UK) recently announced plans for brand extension M&S Bank, with branches to be located…
Brand management and consistency: is everyone singing the same song?
Controlling brand management and consistency is a struggle that many if not all brand and marketing managers face over the…