Brand Asset Management
Share on-brand marketing content and deliver exceptional brand consistency in every channel.
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Consistency That Builds Stronger Brands.
Today, exceptional brand experiences are your best competitive advantage. Brandworkz’s brand asset management software helps businesses strengthen their marketing and communications consistency, delight consumers, and build a stronger brand in every channel.
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How does Brandworkz brand asset management software help?
Brandworkz educates your internal teams, maximises your brand vision, and effortlessly shares on-brand marketing content across all channels so you can deliver outstanding brand consistency with every customer interaction.
With Brandworkz you can:
Promote & Educate
Align and educate all internal teams to understand your brand promise and differentiate your brand through every customer interaction.
Govern & Automate
Control your marketing processes, collaborate on content and enable your marketing teams to deliver a consistent brand experience.
Share & Distribute
Share, manage and distribute the right content, to the right channels, at the right time to give your customers the brand consistency they expect.
The benefits of Brandworkz Brand Asset Management Software
Better Brand Consistency: A Brandworkz brand asset management system is a central resource for images, videos, documents, marketing materials, campaigns, presentations, and even UI elements, meaning users globally can share and distribute the most up-to-date, approved, and compliant materials. You’ll see a 30% improvement in brand consistency, a key measure of brand experience.
Sharing of Best Practice: Brandworkz increases collaboration between internal teams. The best work and campaigns can be showcased to teams and downloaded for re-use, instilling a sense of community, togetherness, and best practice. This is a focal point where people keep in touch with each other’s campaigns and ideas, increasing consistency, driving better brand experiences, and reducing costly duplication.
Multi-lingual Capability: Particularly important for global brands, Brandworkz brand asset management can be localized so that each market sees the platform in its own language, regardless of the market and operating country, encouraging platform usage and, therefore, engagement.
Team and Partner Enablement: Sales teams, HR teams, JVs, franchisees, and agencies can also align with the brand. With password-controlled login access, they will see only what they need to see, confidential information will stay confidential, and they will remain on-brand.
Brand Reporting: Brandworkz Reporting & Analysis provides an audit trail and brand and marketing activities analytics.
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Start Building Your Brand Management System Today!
Brand Guidelines
Implementing a secure, easy-to-use, and flexible brand management platform will deliver a 5 to 15 times return on investment.
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1Creation of On-brand Marketing Materials
Allow teams to create customized, on-brand marketing materials on the go with web-to-publish. Preconfigured, approved templates can be edited using dynamic fields, giving your marketing teams the freedom to localize materials while maintaining brand consistency.
2Internal Brand Education
A common platform to centralize brand education and governance through online brand guidelines, positioning documents, brand values, and training materials. These days, brand experience is a company-wide responsibility.
3Enhanced Workflows
Approval Workflow within Brandworkz brand asset management allows marketers to plan, track, and approve projects at a glance, annotate artwork online, identify blockages, and get out to market more accurately and quickly. With Brandworkz, you get a birds-eye view of your marketing production, allowing you to optimize and streamline your whole operation to ensure consistent brand promotion and, ultimately, brand experience.
Why Brandworkz?
The most intuitive & flexible system on the market.
Flexibility
Your business is unique, so you should be able to structure your brand asset management platform based on your requirements, business structure, or marketing objectives. The highly flexible Brandworkz architecture allows for unlimited set-up options yet an easy-to-use front end. You get total flexibility. No one size fits all.
Configurability
We’ve built Brandworkz brand asset management so you can configure your brand management system yourself. Are folder structures changed, site colors amended, new user groups created, or are metadata schemas rearranged? Unlike other platforms available, with Brandworkz, you can do it all yourself—at no cost.
Our Team
“Nice, helpful, knowledgeable, good to work with, great customer service, always there to help.” These are just some of the things our clients say about our team at Brandworkz. Every client gets the same incomparable attention and service, which is what makes us different.
Brandworkz Brand Management Software
Brand management software equips your marketers with the tools to ensure a consistent brand experience, optimize marketing operations, and enhance brand value.
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Digital Asset Management
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Digital & Print Templates
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Approval Workflow
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Logo Finder
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Guidelines & Positioning
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Reporting & Analysis
Streamline, Automate, Approve
What’s Included?
- See real-world examples of how our workflows enhance compliance.
- Receive expert advice on the best workflows for your processes.
- No agenda, no obligation—just valuable insights.