Is your marketing team working as efficiently as you’d like? Can everyone find the marketing materials they need instantly? Can you be sure everyone is using the most up-to-date and approved content so your brand is consistent wherever your customers are coming into contact with it? If you answered ‘no’ to any of these questions,…
We always love to hear which features different clients like best about their uniquely customised Brand Management Software. But then one of our guys said, why don’t we ask our own internal teams about their favourite features of the inhouse Brandworkz system? After all, we face the same challenges that all brands have to tackle…
Brandworkz Brand Management Software has been named a Market Leader in the Digital Asset Management Software category for the Winter 2018 Customer Success Report published by FeaturedCustomers. FeaturedCustomers is a customer success content marketing platform for B2B business software and services. FeaturedCustomers evaluated all the potential Digital Asset Management Software companies on its platform for…
What is the secret behind a successful Digital Asset Management implementation project? It is a highly professional and experienced digital asset management Client Services team – the people who are tasked with introducing advanced software to marketers’ everyday lives. Two members of our team – Rajeev Jolly – Head of Client Services and member of…
“The customer can have a car painted any colour he wants as long as it’s black” so said Henry Ford in 1909 about Ford’s Model T. Some digital asset management vendors still view the DAM market the same way, over 100 years later. Every DAM buyer is looking for a system that is going to…
Word from the Society of Digital Agencies research is that 76 per cent of marketers are actively creating significantly higher volumes of content. Forester Research reckons it’s more like 90 per cent. But whatever the figures it’s a sure bet that, as a marketer yourself, you’re seeing a big increase in the amplitude of content,…
It is that time of the year when much is written about the next innovations in technology – not least digital asset management. This article isn’t so much about the major hype items going on it tech at the moment – chatbots, Alexa-type voice-input, and so on. In my opinion in many cases, these still…
Marketers are becoming increasingly responsible for buying marketing related technology and services for managing digital files. Here at Brandworkz, we are seeing a growing trend for marketers to implement a digital asset management platform, sometimes also called an online brand management portal. In line with this trend, marketing and brand teams in global companies are…
We are delighted that Brandworkz has been voted a top rated digital asset management software by G2 Crowd for a second year running, given the accolade High Performer in the Best Digital Asset Management Software report. The G2 Crowd report is unique in that the measures are determined by customer satisfaction based on user reviews,…
New research conducted by Brandworkz has revealed that marketers who use a brand asset management or Digital Asset Management (DAM) platform are faster, more accurate and more productive than those who don’t . A digital asset management infographic based on the survey’s findings (below) shows that marketers can see an 85 per cent reduction in…
